AUDI SUMMER
TOUR 2022
-
“Futbol is a global phenomenon, but the sport and its culture are lived and experienced differently around the world. Audi has asked four renowned photographers from Germany and the U.S. to join them on the Audi Summer Tour 2022 and capture their individual perspectives.” —Audi Press Release July 2022
In July of 2022, I joined the WWP Marketing Group (Munich, Germany) as they traveled to America with the FC Bayern Futbol Club to play two friendly matches in Washington DC and Green Bay, Wisconsin. I was joined by photographers Atiba Jefferson, Matthias Fend, and Julian Baumann, our assignment being full coverage of the games, training, fans, BTS, and the Audi E-Tron GT.
The production team left the creativity up to each photographer’s eye, as they were seeking non-traditional sports photography that adequately covered each day’s events and location. This was a dream assignment given my love of soccer and photography! Having the opportunity to combine these passions alongside my fellow lensman, and a marketing team leading the way with innovative ideas like the Audi Perspectives, made this one of my favorite assignments to date.
The friendly matches were a tune-up for the upcoming FC Bayern season and a chance for two major sports cities to witness top level soccer with world renowned footballers. Match one at Audi Field versus DC United was jam packed and loud, followed by a visit to Lambeau Field against Manchester City, where the spectators were as loud as the passing thunderstorms. Documenting the action on the field amongst an enthusiastic crowd in the stands was a thrill, due in part to witnessing real futbol stoke in this part of the world.
Our creative efforts were published daily through the Audi social channels along with the ‘Perspectives’ hard cover book released in February of 2023. —Blotto
-
NEXT →
